I might be a day or two behind the others, but I still want to add my remarks about 9rules Communities. In a few words: what a great idea!
Scrivs took what was a bunch of little things that readers had to sort through, basically a glorified directory, and gave it form and substance. He did what Tom Peters would call “adding value.” What’s not to like about it?
By placing like blogs together in communities, Scrivs not only serves his readers, he serves his bloggers, and his advertisers–one of whom will be himself in the near future, they say. They say the bloggers love it. I can see why they might. The opportunities for collaboration become more natural, and their visibility within 9rules has grown exponentially for their target readers.
Which leads us to 9rules Featured. This one is not quite so clearly defined–I couldn’t find for sure whether it features content already on the 9rules blogs, new content from the 9rules bloggers, or maybe even content from outside 9rules–whatever the case, the potential of 9rules Featured is equally as powerful. It has the marketing value of Baskin-Robbins 31 take a taste. Most tastes end up in a hefty sale or two, so to speak. The “killer app” of this particular element is that you can get the feed of all the featured posts.
I sent Scrivs an email to tell him exactly what I said here the day I first saw the new presentation.
Now I’m oh so tempted to say, hey Paul, you have the SOB Network! But I think it’s too big for the Button. 🙂
–ME “Liz” Strauss
