The right trade show can do wonders for your small business, especially for those business owners who are just starting out and are in need of getting their names out there.
All across the country, small business owners are attending trade shows to help boost their brand presence and so can you.
Here are just a few of the many trade shows worth attending in 2016:
The Small Business Expo
If you’re looking for a trade show that features a diverse number of networking opportunities, then look no further than the Small Business Expo.
This massive trade show covers consulting, start-ups, finance, insurance, real estate, non-profit, education, marketing, advertising, technology, ecommerce, and a number of other small businesses.
In terms of an all-in-one trade show, the Small Business Expo focuses on a variety of industries, which can really help you increase exposure for your brand.
Another benefit of this trade show is it takes place throughout the year in 14 major cities including New York, Chicago, Houston, San Diego, and Atlanta just to name a few.
ASD Market Week
The retail and consumer goods industry is competitive and if you’re in the retail business, then you already know the importance of brand presence. The ASD Market Week trade show in Las Vegas can help you hone your retail sales skills and stay ahead of the competition.
This trade show invites both small businesses and distributors, which creates an effective networking atmosphere.
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ASD Market Week, which takes place in late February and early March each year, segments attendees based on the products they sell.
This makes it even easier for distributors to seek out your small business during the trade show.
Pubcon
If your small business needs a hand with marketing and SEO, then Pubcon is an absolute must.
Part trade show and part conference, Pubcon brings together online marketers, social media experts, and SEO masterminds for the benefit of your small business.
At this trade show, you can improve your own marketing tactics while increasing the visibility of your brand through networking and workshops. Pubcon takes place in Las Vegas and Austin, Texas every October.
CES International
Consumer technology is one of the fastest growing industries in the world.
Whether your small business builds smart devices or improves technology that’s already on the market, the CES International trade show can help you build a strong following for your brand.
CES International takes place every January in Las Vegas and features small tech companies and innovators from all across the globe.
If you’re looking for a trade show where you can market your consumer tech innovation while networking with distributors and investors, then this trade show is a must.
America’s Small Business Summit
Having a relationship with your local chamber of commerce is an important part of running a small business.
America’s Small Business Summit connects business owners with state chamber executives in order to help build lasting business relationships. The summit takes place each June in Washington, D.C. and features discussion panels from chamber policy experts.
If you’re ready to book your small business for success in 2016, then consider some of the trade shows mentioned above.
Photo credit: BigStockPhoto.com
About the Author: Adam Groff is a freelance writer and creator of content. He writes on a variety of topics including trade shows and small business.