We all love a great mystery. It’s a popular topic for books, movies, and TV. We can talk about murder mysteries, lost keys, famous crimes, things we just can’t figure out, and anything else that comes up.
–ME “Liz” Strauss
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When we code a link, anchor text is that part people click to get where the link goes. Well-written anchor text is one more way that people and spiders know why you made the link — the relevance between your post and where you are sending them. Link anchor text is another way to reach out with respect to bloggers who offer information we value.
Here’s an example of anchor text in link as code and as the reader sees.
This code:
<a href=“http://[URL goes here]”>Link Anchor Text</a >
would look like this to readers:
Link Anchor Text
Sometimes you’ll see the name of the blog or a post as anchor text. Sometimes you’ll words such as here or click here instead. The first is relevant and SEO friendly. It builds connections and relationships. The second does not. Who wants to be referred to as “click here”?
Strong, descriptive anchor text is a sign that we know how spiders travel links and that we care about people read and write blogs.
Search engines pay attention to what you write in your anchor text. They notice all of the text around a link — key words and descriptions. Spiders use anchor text to determine relevance and authority as they follow links from post to post. Linking with keyword-rich anchor text forms strong links to posts both within your blog and with blogs you respect.
Think about relationships. Links connect blogs and connect the bloggers who write them. Great anchor text, descriptive of what the link is leading to, offers an opportunity to feature those relationships. Spiders read and match up relevant key words in the linking posts. Search engines highlight your anchor text when they index the reference. The blogger you link to sees your descriptive text as how you named his or her blog or blog post.
It only takes a few seconds — a few words inside a link . . . to make a difference in relevance and SEO, to let readers know where you suggest they go next, and to offer the blogger at the other end a few words of respect. That’s a great way to use links to reach out.
Go for the relationship at the same time that you’re following great SEO practices.
Anchor me.
–ME “Liz” Strauss
If you’d like Liz’s help with your business, click on the Work with Liz!! page in the sidebar.
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Let me introduce the bloggers
who have earned this official badge of achievement,
I invite them to take a badge home to display on their blogs.
They take the conversation to their readers,
contribute great ideas, challenge us, make us better, and make our businesses stronger.
I thank every one of our SOBs for thinking what we say is worth passing on.
Good conversation shared can only improve the blogging community.
Should anyone question this SOB button’s validity, send him or her directly to me. This award comes with a full “Liz said so” guarantee. It is endorsed by Kings of the Hemispheres, Martin and Michael, and backed by my brothers, Angelo and Pasquale.
If you’re an SO-Wanna-B, you can see the whole list of SOBs and learn how to be one by visiting the SOB Hall of Fame. Click the link or visit the What IS an SOB?! page in the sidebar.
–ME “Liz” Strauss
Here’s how it works.
It’s like any rambling conversation. Don’t try to read it all. Jump in whenever you get here. Just go to the end and start talking. EVERYONE is WELCOME.
There’s only one rule — be nice.
There are always first timers and new things to talk about. It’s sort of half “Cheers” part “Friends” and part video game. You don’t know how much fun it is until you try it.
We had so much fun talking about pirates last year that we thought it was time to continue the discussion. Pirates are everywhere these days. Here’s a few ideas to get us started:
And, whatever else comes up, including THE EVER POPULAR, Basil the code-writing donkey.
–ME “Liz” Strauss
Related article
What is Tuesday Open Comment Night?
It was We’re playing so much fun last year we thought, like Director Tom says, “Let’s do it again!” Let’s talk about pirates in the movies, in books, in sports. And there’s always famous pirates, and anything else that comes up.
–ME “Liz” Strauss
Related article
What is Tuesday Open Comment Night?
Let me introduce the bloggers
who have earned this official badge of achievement,
I invite them to take a badge home to display on their blogs.
They take the conversation to their readers,
contribute great ideas, challenge us, make us better, and make our businesses stronger.
I thank every one of our SOBs for thinking what we say is worth passing on.
Good conversation shared can only improve the blogging community.
Should anyone question this SOB button’s validity, send him or her directly to me. This award comes with a full “Liz said so” guarantee. It is endorsed by Kings of the Hemispheres, Martin and Michael, and backed by my brothers, Angelo and Pasquale.
If you’re an SO-Wanna-B, you can see the whole list of SOBs and learn how to be one by visiting the SOB Hall of Fame. Click the link or visit the What IS an SOB?! page in the sidebar.
–ME “Liz” Strauss