creative-innovation Archives

As I Charge My Brain

Business schools are all looking for ways to add innovations and right-brain thinking to their curriculums. Tufts University is looking for a new way to gauge intelligence.

Great Find: Toward a New Measure of Intelligence

Permalink: http://www.businessweek.com/innovate/content/aug2006/id20060803_891819.htm?chan=innovation_innovation+%2B+design_the+creative+corporation

Audience/Topic: Anyone with an interest with innovation trends in business

Content: Robert Sternberg at Tufts University is looking for a new way to measure intelligence. In this BusinessWeekonline article by Romy Drucker, we find out the details of just what that means. Here’s a quick look.

BETTER PREDICTOR. Sternberg defines intelligence as mental activity devoted to “purposive adaptation to, selection, and shaping of real-world environments relevant to one’s life.” It is no wonder, then, that he believes the university should think about education “in terms of skills that matter.”

His research indicates that when applicants’ creative and practical intelligence are quantified and considered together, there is a substantial increase in the admissions committee’s ability to predict academic success in the first year of college.

He also thinks that the modifications in the Tufts rating system will have the effect of admitting more students who reflect the institution’s values of civic engagement. Given the research correlating test scores with socioeconomic status, the reforms should also help admit a more diverse class

To check out the whole article click the title shot below.

I’m off today working with clients on creativity and innovation. We’ll see whether that helps my own intelligence factor!

–ME “Liz” Strauss