As Business Looks for Creative Thinkers — Look Out!

In this age of innovation, Business Schools look to fill theirs eats with more right brain creative people. Folks are beginning to take notice of the value and power of the off the wall idea.

Business Week.com devotes an entire section to innovation and creativity and companies have titles such as Idea Czar on their organizational chart. Tom_Peters asks “Where are the freaks in your company?” and goes on to say that they’re the ones who have the ideas.

Yeah, but how do you deal with someone who is one way one minute and the opposite the next? How do you tell a creative person from someone who just irritates you?

What are the traits that creative folks have in common? Are we all creative? Is there anyone who’s not? Can I boost my creativity? Am I a creative freak? Questions follow creativity — what is it, how does it work, and how do we access our Creativity at Work to make our brand and business stronger? [Read more…]