By Terez Howard
When I visited dictionary.com to see what it had to say about a stereotype, I read, “The cowboy and Indian are American stereotypes.” They are “a simplified and standardized conception or image invested with special meaning and held in common by members of a group.”
In classic Western shows, cowboys are white men. But cowboys were also of African American, Mexican and Native American decent. And we all know that the Indians that go with cowboys are not from India.
Why the stereotypes?
I don’t really know. I believe that someone or group of people somewhere decide that this is going to be the norm. Cowboys will be white, and Indians will be Native Americans. They will never get along, and it will be a fun game for kids to play. Then, that norm transforms into a stereotype. Before long, the actual truth of a matter is lost. A stereotype becomes truth.
This is why when most people speak of a stereotype, it engenders thoughts of something bad.
What is the stereotypical blogger?
I have been thinking about this for a while.I suppose the stereotypical blogger knows everything there is to know in her niche, at least everything thinks she does. She posts frequently, well, regularly.She is witty, conversational and informative, all wrapped up in a delicious but very real blog.Readers hang on her every word. She posts pictures and video, too, because she wants her blog to have it all.She knows everyone, and everyone knows her.
The stereotypical blogger doesn’t sound bad at all. In fact, it sounds like the type of person that every serious blogger wants to become. But, why? Because those characteristics equate success? Is it because that is what all of the top, authority bloggers are doing? Just because they’re doing it, you have to do it too. They’re successful, and there’s no other way for you to be a successful blogger. Is that so?
I’m not that kind of blogger
Yep. I’m not that kind of blogger. I’m not saying that I don’t want to be. I wish that I could post every single day and that I understood the ins and outs of html. I don’t, and I can’t. I am not ashamed.
I have made another observation about the stereotypical blogger. She has very limited time for the rest of her life. She’s always answering e-mails. She’s constantly tweeting her stuff and everyone else’s. She always seems to be on every blog related to her niche, commenting and guest blogging. She is everywhere, and everyone loves it.
If you’re not going to be the stereotypical blogger, then you know by now that you are letting some things go. Your blog might not have everything, every tool and form of media, right away. I believe that if you want to have a life outside of your blog and you’re patient, you can eventually have everything on your blog.
Also, your name will not get to be all over the Internet immediately when you aren’t the stereotypical blogger. You will not have the time. Slowly, you can make connections that will boost your image. You may never be No. 1 in your niche. Is that OK?
It’s OK with me. No. 1 has too much responsibility. I’m content doing what I can do, having fun writing, collecting my money and then having a life.
I’m not ashamed to say that I don’t have the time to be the stereotypical blogger. I will never be that girl. I do what I do. I enjoy what I do. And blogging is only a small part of “what I do.”
What do you think? Are you or do you want to be the stereotypical blogger?
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Terez Howard operates TheWriteBloggers, a professional blogging service which builds clients authority status and net visibility. She has written informative pieces for newspapers, online magazines and blogs, both big and small. She regularly blogs at Freelance Writing Mamas. You’ll find her on Twitter @thewriteblogger.
Thanks, Terez!
–ME “Liz” Strauss
Work with Liz on your business!!